12 Oct
Newparts
Nagpur
We're Hiring! | PPC Analyst (Remote - Work From Home)
Department: Marketing
Reports To: PPC Manager
Experience Required: 2-3 Years
Job Title: PPC Analyst
Location: Remote (Work From Home)
Key Responsibilities:
1. Data Collection and Reporting:
- Collect and analyze data from various PPC platforms (Google Ads, Bing Ads, social media) to evaluate campaign performance.
- Create detailed reports summarizing key metrics such as CPC, conversion rates, ROAS, monthly transactions, revenue, and CAC.
2. Trend Analysis:
- Stay informed about the latest market dynamics, particularly in the USA automobile industry, to ensure campaigns stay competitive.
- Analyze trends and market conditions to uncover new growth opportunities for campaigns.
3. Competitor Analysis:
- Conduct regular competitor analysis to understand PPC strategies, ad copy, keywords, and budget allocation.
- Provide insights to adjust our strategies and outperform competitors.
4. Innovative Sales Ideas:
- Generate creative ideas for improving sales through PPC campaigns by studying competitor activity and market trends.
- Collaborate with the marketing team to enhance campaign effectiveness and conversions.
5. Campaign Performance Optimization:
- Work closely with the PPC Manager and Executive to suggest bid, targeting, and ad placement adjustments.
- Use data insights to recommend changes for better targeting and increased ROI.
6. Ad Testing and Insights:
- Conduct A/B and multivariate testing, leveraging data to optimize ad performance.
- Provide actionable insights to improve overall ad effectiveness.
7. Budget Analysis:
- Analyze spending patterns to ensure optimal use of the PPC budget and maximize ROI.
- Offer suggestions for reallocating budgets to improve campaign outcomes.
8. Collaboration and Strategy Development:
- Collaborate with the PPC Executive, PPC Manager, and broader marketing team to support and enhance digital marketing strategy.
- Provide strategic recommendations based on in-depth data analysis.
Why Join Us?
- Remote working flexibility
- Opportunity to work in a dynamic and innovative team
- Grow your career in a fast-paced, data-driven environment
- If you’re passionate about PPC and want to contribute to our digital marketing success, we’d love to hear from you! Apply now and be a part of our growing team!
▶️ PPC Analyst (Remote - Work From Home)
🖊️ Newparts
📍 Nagpur