14 Oct
Lotus Interworks
Kottayam
Job Title: Google Ads Campaign Manager
Location: Remote
Job Type: Full-Time
Shift : 7pm - 4am IST
About Us: We are a dynamic and fast-growing company looking to expand our digital marketing efforts. We specialize in marketing and are seeking a highly skilled Google Ads Campaign Manager with a proven track record in driving revenue through successful digital advertising strategies. If you are passionate about maximising ROI and have experience in managing campaigns for the US market, we’d love to hear from you!
As an initial screening , please fill out this form:
Key Responsibilities:
- Manage and Optimize Google Ads Campaigns: Design, implement, and optimize Google Ads campaigns across search, display, video,
and shopping platforms to meet business objectives and drive significant revenue growth.
- Develop Strategies for Revenue Growth: Utilize advanced knowledge of Google Ads to create tailored strategies that align with business goals, including increasing conversions, reducing CPA (cost per acquisition), and maximizing ROI.
- Monitor Campaign Performance: Continuously monitor and analyze campaign performance, adjusting bids, budgets, and targeting strategies to ensure optimal results.
- Keyword Research & Competitor Analysis: Conduct thorough keyword research and analysis, along with competitor benchmarking, to refine targeting and improve ad relevance.
- Budget Management: Efficiently manage and allocate budgets across campaigns to maximize performance, while keeping spend within target limits.
- Create and Test Ad Copy: Develop compelling ad copy that resonates with target audiences, as well as conduct A/B testing to optimize ad creatives and landing pages.
- Audience Segmentation and Targeting:
Leverage advanced audience segmentation strategies to reach specific demographics and interests relevant to the business.
- Analytics & Reporting: Use Google Analytics and other tools to measure campaign effectiveness, generate reports, and provide insights on KPIs such as CTR, conversion rates, and revenue growth.
Requirements:
- Google Ads Certification (Required)
- 3+ years of hands-on experience in managing Google Ads campaigns with a focus on driving revenue.
- Proven track record of managing large-scale ad budgets and delivering high ROI.
- Experience in managing campaigns targeting the US market .
- Expertise in Google Analytics , Google Tag Manager , and other digital marketing tools.
- Strong understanding of digital marketing strategies , including PPC, SEM, and remarketing.
- Experience with keyword research tools such as SEMrush, Ahrefs, or similar.
- Strong analytical skills and the ability to make data-driven decisions.
- Excellent communication and presentation skills.
- Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
- Preferred Qualifications:
- Experience in managing ad campaigns for (Your Industry) or similar.
- Familiarity with conversion rate optimization (CRO) .
- Experience with other advertising platforms (e.g., Bing Ads, Facebook Ads) is a plus.
What We Offer:
- Competitive salary with performance-based bonuses.
- Opportunities for growth and career advancement.
- Flexible working hours and the possibility to work remotely.
- Access to professional development and training resources.
NOTE: Please apply who have the Google Ads Certifications, that is mandatory for this role!!
How to Apply: If you're passionate about driving revenue through Google Ads and have the required experience, please send your resume, along with case studies or examples of successful campaigns you’ve managed, to . We look forward to meeting you!
▶️ Google Ads Campaign Manager
🖊️ Lotus Interworks
📍 Kottayam