17 Oct
Algoworks
Greater Noida
Job Description
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**Role:** Digital Marketing Executive (Research Specialist)
**Location:** Noida
**Employment Type:** Full-time
Conduct marketing research, identify industry trends and awards, and provide data-driven insights to shape marketing strategies.
### Summary:
The Digital Marketing Executive (Research Specialist) will support the marketing team by researching current marketing trends, award opportunities, and industry data. They will provide data-driven insights to inform marketing strategies and campaigns, and provide work-support to SEO team, SMO team and other channels for lead generation.
### Key Responsibilities:
- Conduct market research to identify trends, insights, and opportunities.
- Research award submissions and industry recognitions to support brand visibility.
- Gather and analyze marketing data to help shape strategy.
- Collaborate with the organic and paid channels of marketing team, working closely with SMO and SEO teams.
- Collaborate with the marketing team to create reports and presentations.
- Stay updated on competitor activities and provide insights for campaigns.
### Required Skills:
- Strong analytical and research skills.
- Ability to synthesize data and present insights.
- Strong communication skills.
### Preferred Skills:
- Familiarity with marketing tools like Google Analytics, and SEMrush.
- Ability to synthesize data and present insights.
- Ability to work in a fast-paced environment.
- Any experience working in digital marketing teams.