21 Oct
Ipca Laboratories Limited, Kandivali
Mumbai
Position : Product Executive / Product Manager
Segment : Ophthalmology
Location : Mumbai (Kandivli-Charkop)
No of positions : 1
Role :
- Develop marketing strategies for product positioning
- Prepare marketing inputs
- Analyze and interpret market trends, fine tune marketing strategies and strengthen brand image
- Constantly update knowledge on new developments of products and assigned therapies
- Competitor analysis & information
Key Responsibilities :
- Formulate Brand Plans for assigned brands
- Get the plan executed through constant follow-up
- Manage queries related to the brand or therapy area assigned
- Prepare sales forecast & brand plan
- Prepare Activity/Input planning
- Co-coordination with concerned departments to ensure timely procurement of quality products and promotional inputs
- Review the brand performance
Functional Knowledge / Skills :
General
- Good communication and marketing skills
- Good presentation skills (Verbal & Written)
- Basic understanding of market dynamics & competitive behavior
- Team player, problem solving
Specialized
- Brand management skills
- Analytical skills
- Networking skills
- Pharma current affairs
▶️ Product Executive / Product Manager / Sr Product Manager (Ophthalmology)
🖊️ Ipca Laboratories Limited, Kandivali
📍 Mumbai