29 Oct
Tech Mahindra
Shivamogga
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> Dear Candidate,
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> We are looking for Marketo Technical Consultant candidates.
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> Experience: 7+ Years
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> Location: PAN India
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> • Work as a Marketo and Marketing Automation technical subject matter expert, having had
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> the breadth and depth of experience to provide solutions to complex business problems
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> based upon real-world experiences.
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> • Create marketing automation implementation plans to include sales and marketing
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> alignment, lead-to-revenue strategies, database requirements, automation configuration, and
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> functional mapping of integrations.
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> • Experience in setting up the integrations between Marketo and CRM systems (Salesforce.com,
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> Microsoft Dynamics CRM, Custom CRM ) and CDP integrations.
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> • Knowledge in programming and scripting languages and hosting environments(AWS, Azure,
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> etc.,)
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> • Velocity/Email scripting knowledge for advanced email personalization.
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> • Strong technical skills in Marketo including Marketo API and custom integrations
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> • Strong analytical and problem-solving skills
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> • Fundamental knowledge of design patterns
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> • Experience in communicating effectively with users, other technical teams, and management
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> to collect requirements, and describe software product features, and technical designs.
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> • Mentoring the team members to meet the client's needs and holding them accountable for
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> high standards of delivery.
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> • Being able to understand and relate technology integration scenarios and be able to apply
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> these learnings in complex troubleshooting scenarios.
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> RESPONSIBILITIES:
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> • Review customer requirements and recommend a long term solution
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> • Review existing set up and recommend best practices to improve performance/solutions
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> implemented.
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> • Collaborate with marketing, sales, and IT teams to gather requirements and ensure solutions
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> meet business needs.
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> • Integrate Marketo with other marketing technologies such as CRM, CDP, webinar platforms,
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> hosting environments and analytics tools.
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> • Work with Marketo APIs (must have),Data model and custom objects
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> • Create and manage complex nurture programs, lead scoring models and lead nurturing
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> campaigns
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> • Build custom Marketo solutions using Velocity scripting, JavaScript, HTML, and CSS
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> • Create Marketo workflows, programs,
and templates to support marketing initiatives,
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> leveraging Marketo's advanced features like dynamic content, segmentation,
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> personalization.
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> • Develop marketing campaigns including email marketing, social media advertising, webinars,
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> and events using Marketo.
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> • Work with webhooks and flow boosts and other Marketo modules such as account-based
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> marketing (ABM) campaigns, predictive content/audience, Marketo Sales insight.
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> • Analyze and report on campaign performance metrics and KPIs.
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> • Stay up to date with the latest Marketo and marketing technology trends and best practices
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> If interested, please share your updated resume to
▶️ Marketo Technical Consultant
🖊️ Tech Mahindra
📍 Shivamogga